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Media & Digital
Media Releases
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Australians remain a challenging advertising audience seeking humorous ads or those telling an interesting story as offline hold top equity rankings in Kantar’s 2024 Media Reactions study
Marketing Science
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Kantar launches new AI assistant and AI product roadmap
BrandZ
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CommBank named in Kantar’s BrandZ Top 100 Most Valuable Global Brands 2024
Media Releases
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Kantar analysis of 6.5 billion consumer datapoints reveals the three rules of brand growth
Financial Services
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Over half of Australians want to be more confident in understanding financial matters
Creative Development
Kantar Marketplace
Media & Digital
Media Releases
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Kantar launches new attention measurement framework helping brands cut through the noise
Media Releases
Sustainability
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Mental health, poverty and climate change top the sustainability issues that Australians are most concerned with and want addressed in 2023
Brand
Media Releases
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Kantar releases its 2024 media trends and predictions report
Creative Development
Media Releases
One size fits none! The power of flexible ad testing to drive profit
Customer Experience
Media Releases
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There are still unexpected items in the bagging area
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