Retail & Shopper

Kantar Retail & Shopper Conversion Diagram

Unlock the shopper moments that drive brand conversion


In a world where people are overwhelmed by communications, and inundated by choice, purchase moments – online or offline – are critical to brand success.


We help you drive conversion by identifying the moments along the path to purchase that matter: those where you can truly connect with people in time to influence their decisions and use behavioural data and the latest technologies to equip you with the insights you need to win over shoppers, again and again.

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