OUTSTANDING INNOVATION Awards 2024
Revealing the most innovative brands worldwide – and how they find New Space.
LEARN FROM THE MOST INNOVATIVE BRANDS
- How has Nutella spread across Europe while consistently evolving with consumer needs?
- How does Samsung leverage its comprehensive technology portfolio to maintain a robust competitive edge?
- What has allowed Jio Platforms to diversify their offering and put themselves in a position to become a rising innovative brand?
- How is Beck’s able to remain meaningfully different through innovation in a crowded market?
- And finally, which brand has gone beyond the obvious to be a pioneer in their category?
In this second edition of the awards, we celebrate winning brands in four categories and uncover what’s behind their success – drawing on our global 2024 Kantar BrandZ data, interviews with leading innovators, analysis of their sales performance and qualitative data.
Download our free guide to discover the 5 lessons learned from the winners, get their perspective on what it means to innovate in their category and data-driven insights on how to drive growth through innovation.
This year, our awards are inspired by brands that have successfully used innovation to move into new space. Today, we are celebrating how they have unlocked these new opportunities and put meaningfully different innovation at the heart of their continued growth strategies.
Get inspired by the 5 key lessons learned from the winners
Discover what makes them perceive so innovative from consumers
Virgin Australia named a Rising Innovative Brand in Kantar’s Outstanding Innovation Awards 2024
By finding new space following the pandemic, Virgin Australia is the only Aussie brand lauded
Virgin Australia has today been acknowledged as one of three ‘Rising Innovative Brands’ and the only Australian brand to win an award among nine in total in the 2024 Kantar Global Innovation Awards. Global analysis of Kantar BrandZ data since 2022 identified all these winners as the brands reinventing themselves in imaginative and exciting ways and what they have in common is an ability to stretch in new directions while maintaining an authentic presence.
Watch the on-demand webinar
Our innovation experts share data-driven insights and use cases on how winning brands have used innovation as a driver for growth.
