Opinion: What is to blame for our obsession with targeting?

Posted at h in Media & Digital, Think by admin

Is tech or data to blame for our fixation on ad delivery? Kantar Millward Brown EVP and Chief Global Analyst Nigel Hollis explains. Read his insight here.

Talk to us to measure the media effectiveness of your brand.

Mark Henning

Print page

0 Likes

Opinion: What is to blame for our obsession with targeting?

Research News: Aussies seek homegrown products offering value as we emerge from lockdown

AdNews: Pandemic Habits – After the initial panic buying, Australians now seek value

Media Release: Aussies seek homegrown products offering value as we emerge from lockdown

Research News: Brands must reframe relevance to connect with Aussies worried about post-COVID economy

Consultancy: Most Australians worry about a second wave of infection

Follow Us