Driving Marketing Effectiveness
Marketing effectiveness is a rising conversation in almost all organisations today. The challenge of doing more with less (and proving it!) has no easy answers. Join us to discuss the challenges and opportunities around driving effective marketing outcomes for businesses of different shapes and sizes.
The forum will cover robust conversation, and tips and tricks looking through a holistic lens, covering ROI and creative impact in a new media landscape as well as organisational design and capability to succeed in the future.
Wednesday 30 August, 2023
9am for breakfast, 9.30am-11:30pm for presentations and panel discussions.
The Pavilion, The Crescent Garden, Darling Park, 201 Sussex Street, Sydney
RSVP by Tuesday 29 August by emailing eventsaustralia@kantar.com
Your Speakers
Jonathan Sinton
Chief Commercial Officer
Dennis Wong
Managing Partner, Consulting
Ryan France
Head of Brand Strategy
Carolyn Reid
Head of Qualitative
Straford Rodrigues
Head of Media Effectiveness
Irene Joshy
Head of Creative
John Cucka
Head of Analytics
Plus a panel of marketing effectiveness industry experts:
Christine Fung
CMO
Goodman Fielder
Kate Young
Head of Capability
ANZ
Tracey Forbes
Head of Marketing Transformation
Diageo Australia