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Sustainability
What is the consumer perspective on brands in relation to the key themes of COP28?
Media & Digital
10 reasons to use shopper-based targeting
IPD
Sustainability
The refillable revolution: why there’s no more room for waste
Media & Digital
Attitudes towards Generative AI: Hype or tripe?
Brand
IPD
Media & Digital
The future of generative AI in advertising: Efficiency without effectiveness?
Media & Digital
Beyond viewability: The role of attention in creative effectiveness
Brand
IPD
Three ways innovation can help you create a successful brand experience
Sustainability
The Great Sustainability Debate in APAC
Brand
IPD
Marketing Science
How can AI empower your innovation process and unlock new connections?
Brand
BrandZ
What should the price of my brand be? Three hacks to get it right
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